Amber Hanneken

Amber Hanneken is a marketing and communications leader with over 15 years of experience launching products and improving brand messaging for successful technology companies. With a background in newspaper journalism, she uses her writing prowess to develop effective audience-based messaging for web, print, email, and social media. Amber currently works for the Streamlabs team at Logitech. Streamlabs offers all-in-one platforms for live streamers and content creators to engage with viewers, monetize their broadcasts, and grow their channels.

In her spare time, Amber helps run the 509(a)2 charity Heal Over Time, which raises funds for Oklahoma Children’s Hospital Foundation. There, she leads Extra Life, a program that unites gamers to raise funds for Children's Miracle Network hospitals. Her Extra Life has raised nearly $92,000 so far.

She also serves as Director of Marketing for Soonercon, a non-profit convention promoting arts, literature, and the sciences through the lens of pop culture. Her hobbies include miniature painting, Dungeons and Dragons, videogames, curling up to a good anime or animated film, cosplay, and cat cuddling.

Follow Amber Hanneken online at

12:00 PM | Location: Boomer A

CONventional Wisdom: Behind the Scenes of Running a Convention

Ever wondered what it takes to bring a convention to life? This panel takes you behind the scenes of con-running, where industry veterans share their stories from the front lines. From marketing and programming to IT, A/V, and volunteer management, hear the highs, lows, and everything in between. Whether you're considering running your own con or just curious about the process, you'll get insider tips and a glimpse into the hard work (and sometimes chaos) that goes into making a successful event happen!

Moderator: Aislinn Burrows

Panelists: Amber Hanneken, CottonCandyPanda, Aislinn Burrows, Buck Berlin, Caleb Haldane, Matthew Cavanaugh

11:00 PM | Location: Boomer A 18+

AITA in Spaaaace! (18+)

Panelists share an AITA-style story from the perspective of a famous sci-fi character. Audience members guess which character the story is about and decide whether they're deemed an A-hole or not. Grab your thinking caps and get ready to play a game filled with plenty of laughs. (18+ Adult evening programming.)

Moderator: Amber Hanneken

Panelists: Caleb Haldane, Amber Hanneken, Matthew Cavanaugh, Jessica Kenney, Shay Griffith

Midnight | Location: Boomer A 18+